Lightdrop
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Industries / Ecommerce

The store is the easy part. The infrastructure behind it is where growth lives.

Launching a Shopify store takes an afternoon. Making it a business that acquires efficiently, retains buyers, and doesn't lose its ranking the day you re-platform — that's infrastructure.

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What ecommerce brands actually come to us for.

Not a campaign. A system. The acquisition, lifecycle, conversion, and technical foundations an ecommerce brand runs on — all of it instrumented, none of it guesswork.

Re-platforming is where most brands quietly bleed traffic. Old URLs break, rankings evaporate, and the new site costs a quarter of revenue to recover. We built a pipeline to make that loss zero — and the numbers prove it.

Re-platforming without the loss

A specialty e-commerce retailer. Magento to Shopify. Zero ranking equity lost.

A specialty e-commerce retailer needed off legacy Magento and onto Shopify without losing catalog or SEO equity. We built a custom extraction-and-import pipeline — SQL dump to scripted CSV extraction to bulk import — that moved the whole store cleanly. 99.96% of products migrated successfully. All 38,708 URL redirects mapped. 277 smart collections rebuilt automatically.

That's the zero-loss migration method — and it's the proof behind why re-platforming with us doesn't mean starting your rankings over.

99.96%

Product migration success — near-zero data loss across the full catalog.

38,708

URL redirects mapped so no SEO equity was lost on cutover.

277

Smart collections rebuilt automatically from the original catalog structure.

Platform depth

We work across the major platforms and their real constraints — not just the happy path.

Shopify

Themes, Liquid, headless / Hydrogen, Recharge, checkout extensions.

BigCommerce

Stencil themes, structured data, first-party tagging and catalog optimization.

Magento

Legacy catalog audits and clean migrations off it — without losing rankings.

What we build and operate

The full stack an ecommerce brand runs on.

01

Acquisition built on clean tracking.

Paid social and search running on server-side signals — CAPI, clean GTM, deduplicated conversions — so the numbers you optimize against are what actually happened.
02

Lifecycle that turns buyers into repeat revenue.

Email and SMS flows that capture post-purchase signal and work between orders. The retention side is usually where the real margin lives.
03

Technical foundations Google can read.

Structured data for rich results, Shopping feed optimization, and the schema markup that makes your catalog legible to search engines and AI answer engines alike.
04

Re-platforming without the SEO loss.

We map every URL before cutover — all 38,708 of them on our last migration — so indexed pages and their ranking authority transfer instead of dropping.

Outcome

99.96%migration success rate
38,708URL redirects preserved
277smart collections rebuilt

Questionsbuyersask

I've worked with Lightdrop on multiple projects over the last 5 years and am always amazed with the level of strategy, guidance and execution they bring to the table. Lior and his team are masters in digital and brand marketing.

Ron Levi

Ron Levi

Chief Content Officer and Founder, DOGTV

Ready to build the infrastructure your store actually runs on?

From acquisition to re-platforming — we build the system, then we operate it.

Book a call

Approvedagencyprovideracrosstheplatformsyouknow:

Google

Google

Meta

Meta

Shopify

Shopify

BigCommerce

BigCommerce

Mailchimp

Mailchimp

HubSpot

HubSpot

Klavio

Klavio

Kickstarter

Kickstarter